The logo is based on the shape and color of the artichoke. But since the cooks of the foodlab aren't just cooking with artichokes the whole corporate design is as colourful as the ingredients and people of the foodlab itself.
And by individual I mean "the-homepage-changes-its-colours-every-month"-individual. Depending on what kind of popup-restaurant is serving in that particular month or special event is going on we choose the colours that fits just right for that occasion. Over the years we figured out some favourite combinations but are still coming up with something new from time to time.
Every part of the foodlab has its own certain icon. This is used throughout our communication to support the user experience and make certain parts of the foodlab more recognizable to its guests and users.
Client:
foodlab
Freelance project
My part:
Corporate Design · Logo · Webdesign · Editorial design · Branding
The logo is based on the shape and color of the artichoke. But since the cooks of the foodlab aren't just cooking with artichokes the whole corporate design is as colourful as the ingredients and people of the foodlab itself.
And by individual I mean "the-homepage-changes-its-colours-every-month"-individual. Depending on what kind of popup-restaurant is serving in that particular month or special event is going on we choose the colours that fits just right for that occasion. Over the years we figured out some favourite combinations but are still coming up with something new from time to time.
Every part of the foodlab has its own certain icon. This is used throughout our communication to support the user experience and make certain parts of the foodlab more recognizable to its guests and users.
Client:
foodlab
Freelance project
My part:
Corporate Design · Logo · Webdesign · Editorial design · Branding
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